Groweo Automation
More efficient growth. Automated.
Always at the right time.
Always to the right person.
Groweo Automation keeps track in real-time of the most important meters as well as their combinations. And that of course means new growth opportunities.
When the specified visitor is interested in your product or service, the 1:1 marketing process designed just for them begins. It should be clear that when the marketing message and customer’s interest meet perfectly at the right time, you can redefine your business growth goals..
Individually for ten.
Or to tens of thousands.
Combine the segmentation tools of our Customer Data Platform with automation and always market to the right target groups in the future. The brand image improves, not to mention the results.
With Groweo’s automation, you can create messages and market content, as well as send them with the 1:1 principle instead of mass marketing – individually for each user based on their online behavior. You can also send, for example, weekly messages at a specified time to the segments of your target group that are most suitable at the moment.
Serve better.
Grow faster.
It’s just as easy as mentioned above to continue individual marketing a bit further. Automatically, of course. On our behalf, you can even take a vacation while on it.
Although with the help of our automation you market to the website visitor both during the visit and shortly after, unfortunately not all of them become customers right away. That’s why it’s worth continuing a little further. With our help, you create automatic, long-lasting, multi-channel 1:1 marketing experiences that always work just as effectively.
Understand every contact, lead, and customer individually.
Growth Dashboard tuo kasvumahdollisGrowth Dashboard brings growth opportunities to your desk. Read more about better customer data and its’ benefits from the link below.
Marketing and sales. Together.
We believe in marketing. And we believe in sales. Genuinely we believe also in the fact that these work the best together. Because of this exact reason, Groweo’s all marketing tools support sales seamlessly.
Mass marketing? Or 1:1 marketing?
Toinen on noin tuplasti toista tOne is about twice as efficient as the other. What do you think? Which one? With Groweo’s automation, you connect the right message to the right contact and the moment of sending. And you will enjoy better results.
Say goodbye to generic conversations
There is a time for everything. The requirements of successful marketing have changed faster than the industry. In both BtoB and BtoC marketing, the expectations of the target group are high and the recipients are often critical.
Still, one thing remains unchanged: the importance of content that speaks to the recipient.
As you switch to the segmented 1:1 marketing you can customize the content precisely to the expectations of the target group. And best of all, you can see the content’s performance in each target group. Resulting in better content and marketing cycles based on customer behavior. More sales and cash flow as by-products.
Examples of benefitting automation
How to increase sales with the help of automation?
Marketing Automation is a system that executes defined processes without manual work. The system systematically processes contacts while you focus on selling. And that, if something is suitable for those who work in sales. Basically, marketing Automation helps streamline your marketing efforts and boost sales.
Have you thought that instead of being in direct contact with the customer, you could let the system warm up the lead and guide the contact in the customer path towards the desired result. This saves you valuable time for more productive work and enables you to sell more. Well-executed automation also increases the average purchase, when the customer becomes more aware of what you offer and their interest strengthens.
You can do similar processes for new and existing customers.
The marketing environment is changing at an accelerating pace as the operating environment becomes digital. At the same time, results can be achieved and, on the other hand, lost from many different directions. Marketing automation brings you new tools to implement successful marketing.
Below are some of the benefits of using automation as part of your marketing strategy:
- Automate the purchase process
- Segment and profile your customers
- Integrate CRM into Groweo’s CDP system and utilize customer data more efficiently
- Improve the customer experience with personalized, automated interactions
- Boost additional sales by connecting automation to your customer registers
- Increase the efficiency of new sales by bringing automation to support sales
As in other marketing, also in the world of automation, results grow through systematic doing and testing. The Growth Dashboard integrated into Groweo’s automation shows you in real-time an accurate picture of the effectiveness of automation in different areas of marketing.
Well-executed marketing automation strengthens the brand and supports sales around the clock.
Although marketing and sales in particular benefit decisively from the use of automation, many companies forget the excellence of automation in customer service.
Marketing automation offers companies the opportunity to deliver customer-specific service messages and announcements, thus enabling a better customer service experience.
Automation can also automatically prioritize support requests and endure that problems and requests are always handled within the agreed time. At the same time, marketing automation turns from 8:00-16:00 customer service into 24/7 customer service. Automation is also an important part of customer relationship management – no customer will be forgotten.
In many industries, the challenges of recruitment are constantly increasing and it’s becoming more difficult to obtain employees who meet the requirements. Marketing automation helps your company manage the recruitment process and is able, for example, to score applicants in the system according to the planned process.
Some positions may receive hundreds of applications. You may not be able to interview all the applicants, but each case should be handled with style. By automating parts of the application process, you ensure that you leave a good impression of your company even to those you won’t hire at that time.
Automate the process and let the Customer Data Platform accurately segment applicants according to what’s important to you. Focus on the strongest ones and leave the rest partially or completely to the system.
Many of the most in-demand employees are not necessarily looking for new jobs at the moment. With automated segmentation and marketing automation, you can build a recruitment process that continuously searches for and sorts employees for you.
You will save time, money, and resourses. At the same time, you will get a boost for your recruitment needs.